CLIENT
MVF Global
ROLE
Creative Direction, Branding, UI/UX Design
TEAM
Project Lead: Alex Vasili
Website
https://www.profind.com/
Branding / Creative Direction / UI / UX Design
Profind
ProFind specialises in quality content and information for anyone planning phases of home improvement projects, offering a free to use service that connects project needs to the trusted professionals who can bring them to life.
The Brief
The design challenge for Perspectives was, how to engage and excite the young Australian creative community with inspirational female presenters, without being sucked into a ‘girly’ theme. Not just a brand identity, a full communications solution was required to launch and grow interest in the venture.
My role
My role in this project was to lead the brand concepts, develop the art direction and implement the brand guidelines on the
website interfaces.
The project deadline was one month, working really closely to the SEO team, Head of Brand, Project Manager & Developer.
www.profind.com
Brand Application
